---
title: "Outcome ROI"
slug: "outcome-roi"
updated: 2026-10-12T15:55:31Z
published: 2026-10-12T15:55:31Z
canonical: "docs.blackthorn.io/outcome-roi"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://docs.blackthorn.io/llms.txt
> Use this file to discover all available pages before exploring further.

# Outcome ROI

Outcome ROI extends the ROI Dashboard with what attendees do after an event — applications, enrollments, gifts, or deals — measured against your Salesforce data model (Sales Cloud, NPSP, Nonprofit Cloud, Education Cloud, Health Cloud, or Kindsight Ascend). Each event type maps to a default outcome set that admins can adjust per organization or per event.

Outcomes mature over a window after the event, so early numbers are marked Maturing. A stage the org cannot report on shows Not available in this org instead of zero, and the share of attendees who could not be matched to a contact is always shown.